Reports
Read up on a variety of topics from data health to ABM.
Topic
Role
Product
This report showcases 62 different areas in which Demandbase has been named a leader and features a competitive report of Demandbase vs ZoomInfo MarketingOS.
Demandbase ranked the highest among the 12 vendors in the Fall 2023 G2 Enterprise Grid® Report for Account-Based Advertising!
In a recent survey, one-third of B2B C-suite revenue leaders defined Go-to-Market (GTM) as more than just a new product launch strategy, and instead as a wider revenue-generating concept that includes marketing, sales, growth, and account retention.
The State of B2B Advertising - What’s Trending in B2B Advertising in 2023 and Beyond?
Demandbase is a 2024 Customers’ Choice for Account-Based Marketing Platforms in the Gartner® Peer Insights™ ‘Voice of the Customer’ report!
In a recent survey, one-third of B2B C-suite revenue leaders defined Go-to-Market (GTM) as more than just a new product launch strategy, and instead as a wider revenue-generating concept that includes marketing, sales, growth, and account retention.
The commissioned Forrester 2022 TEI Study concluded that for a composite organization Demandbase's ABM marketing, sales platform delivers a 367% 3-year ROI.